Avicii – Levels Promo Teaser

It was crystal clear from the moment Avicii first played LEVELS back in January 2011, that he, along with manager, mentor and executive producer Ash Pournouri, had created a piece of music that would take on a life of its own. No one had any idea it would grow into the timeless classic it’s become, and even before release!

 Now, finally, and as Universal Music and Interscope Records prepare the imminent release of what is certain to be one of the biggest records of the year, Avicii and Ash have decided to share a little reminder of its incredible journey from dance-floor to music store. This teaser video shows things much better than we ever could explain…It’s told by the hundreds of thousands that took in their own dose of LEVELS.

There are so few records that actually manage to encapsulate the passion, emotion and general feeling of ecstasy that LEVELS does. With truly remarkable footage captured over the past 12 months from across the world, this 2-minute movie shows the global phenomenon that LEVELS has become.

It is said that music is the universal language of the world, and if you’ve experienced LEVELS live, heard it on the radio, or heard someone humming it at the checkout you’re encouraged to believe that notion. Not in recent memory has one single piece of music, so incredible in its simplicity, stirred so much shared sensation across all walks of life. It’s a work of art, and it’s truly in a league of it’s own. It’s LEVELS.

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